AI Insights · Timothy · October 2022
Top 5 Virtual Fitness Programs in the U.S. Q3 2022
Discover how the top 5 virtual fitness programs performed on a unified platform in the U.S. during Q3 2022, with insights on downloads, revenue, and active users.
The third quarter of 2022 saw significant trends in the performance of the top 5 virtual fitness programs in the United States. Here’s a detailed look at their weekly downloads, revenue, and active users.
onX Hunt: GPS Hunting Maps experienced impressive growth in both revenue and downloads. Weekly revenue peaked at approximately $1.7M by the end of September, while weekly downloads showed a consistent upward trend, reaching around 62K. Active users increased steadily, culminating at 185K in the final week of the quarter.
Fitbit: Health & Fitness had fluctuating revenue, with a notable high of $1.9M in late June. Downloads varied, peaking at 72K in mid-July, while active users saw a slight decrease from about 6.6M to 6.2M over the quarter.
Strava: Run, Bike, Hike showed notable peaks in revenue, reaching $1M in mid-July and maintaining strong performance through August. Downloads saw a decline, starting at 94K in late June and dropping to 31K by the end of September. Active users remained relatively stable, averaging around 1.3M.
Peloton: Fitness & Workouts maintained a steady revenue stream, peaking at about $954K at the start of the quarter and ending at $848K. Downloads fluctuated, peaking at around 29K in early August. Active users remained stable, averaging around 420K.
AllTrails: Hike, Bike & Run saw consistent revenue, with a peak of $873K in early July. Downloads were highest in early July at 108K, and active users peaked at 668K at the start of the quarter before stabilizing around 500K.
The data for this analysis comes from Sensor Tower. For more insights, visit Sensor Tower.
